509, 2020

7 Menu Card Design Hacks for Food Truck Owners

September 5th, 2020|Categories: Getting Started|0 Comments

No matter the style of food establishment you are running, you really need to understand at least a little about marketing and psychology in order to better promote your brand. And this goes double for food trucks, which often have more passing trade than standalone restaurants and cafes. Being on the street gives food trucks an advantage, but if you want to take more advantage of your passing customers, and entice them to come back again for more great food, then having a menu card they can take with them is the best option. Menu cards should be given to [...]

2508, 2020

7-Step Guide to Creating a Memorable Food Truck Slogan

August 25th, 2020|Categories: Getting Started|0 Comments

In this post-millennial era, the food truck industry is still booming. Becoming more popular on an almost daily basis, new food trucks are popping up all over the United States, bringing delicious delicacies to the curbside and outside malls and office blocks. An industry that is estimated to be worth more than $2.7 billion a year, a food truck is a lucrative business idea with heaps of potential. Now that you have your food truck name - based on our awesome articles on how to start and how to name your food truck business - it’s time to start thinking [...]

1408, 2020

What to Consider When Choosing a Wholesale Supplier

August 14th, 2020|Categories: Getting Started|0 Comments

When many of us first start new food truck businesses, we don’t know where to buy the inventory we need to make the signature dishes that are going to keep our hungry customers coming back for more. The solution, at first, is simple: When you need food, you go to the supermarket. It’s actually not a bad way to get started. After all, when you first open your truck, you have no idea what kind of volume you’re going to do every day, you probably have limited capital to buy product in large quantities, and you have, in most cases, [...]

1008, 2020

62 Serious Competition BBQ Team Name Suggestions

August 10th, 2020|Categories: Getting Started|0 Comments

Competitions in BBQ have their origins in the great chili cook-offs, and the first true BBQ competition was the Kaiser Foil Cook-off in Hawaii in 1959. Only 25 finalists took part, with a top prize of $10,000. Today, BBQ competitions are so popular in the US that more than 500 regional and national competitions are held annually to find the Best of the Best in BBQ. Starting a BBQ Competition Team is not just about getting together to cook. You need to be well organized, prepared, and properly planned out to make the most of the competitions. And there is [...]

3107, 2020

10-Step Action Plan to Wildly Increase Your Holiday Food Sales

July 31st, 2020|Categories: Getting Started|0 Comments

Labor Day and then Halloween is right around the corner. You know what else is? The craziest 6-8 weeks of your life known as the holiday season. It's the time of year the cash rolls in and every customer you meet is unbelievably happy (ok, most of them). While you probably have thousands of things to do (I know I do!), I'd highly recommend putting some time into making sure you're going to run an automated sales generating machine this holiday season. Over the past few weeks, I've been neck-deep in holiday cheer. And I wanted to share 10 tactics [...]

2107, 2020

35 Remarkable Food Truck Industry Statistics (Updated 2020)

July 21st, 2020|Categories: News|0 Comments

Most people recognize that the food truck craze started just right after the economic recession in 2008, but did you know it started way back almost one and a half centuries ago? The idea was conceptualized by Walter Scott in 1872 when he sold pies, sandwiches, and coffee through a "lunch wagon" near a local newspaper office in Providence, Rhode Island. Fast forward to the 21st century, this basic concept has since evolved into a more dynamic way of offering grub to foodies. Today, the food truck concept brings restaurant-style food closer to consumers. Whether through catering events or while [...]

1307, 2020

89 of the Best Taco Truck Name Ideas

July 13th, 2020|Categories: Getting Started|0 Comments

An industry forecast to be worth around 996.2 million US dollars in 2020, according to Statista reports, with an average annual growth of around 6.8% per year. Food trucks are an amazing business that allows you to take the native food of a country and sell it on the streets to discerning customers. Taco and Mexican food trucks are among the most popular of all food trucks in the US today, selling delicious Mexican dishes that are now a staple food in the United States. Not surprisingly, a taco truck is listed among the Top Ten Most Popular Food Trucks [...]

3006, 2020

88 Catchy Coffee Truck Name Ideas You Can Use

June 30th, 2020|Categories: Getting Started|0 Comments

A catchy coffee truck name is as important as the business plan. When you think of it, the business model is in the backend, but the name of your coffee truck is out there for people to see. So, you must make sure that it gives a good first impression when people see or hear it, and leaves a lasting one too. Your brand name will not only be present on the coffee truck, but you will also need a strong brand presence with digital and non-digital marketing. Thus, ensuring that you have a catchy and creative coffee truck name [...]

2606, 2020

Learn How to Demo Food like a Pros: Ultimate Guide

June 26th, 2020|Categories: News|0 Comments

Before people taste your food, they see it with their eyes. They smell it. Here's some tips you can use to improve the appearance of your food to encourage more people to give your truck, trailer, or food stall a shot. Retailers are more likely to carry your product if they know they can move it quickly off the shelves. Shelf space is always at a premium and no retailer wants to carry a line that will simply sit and sit and sit. When you’re selling-in to a retailer or vending at an event, you need to build confidence that: [...]

1606, 2020

What I Learned from Two Food Pricing Experiments

June 16th, 2020|Categories: Uncategorized|0 Comments

Pricing is one of the most challenging parts of running a food business. The right price on the shelf (and in turn, to stores, distributors, and brokers) determines your success. You could sell very little of a premium product and a ton of a low-priced product. The challenge? You need to know where you fall. And the strategy that's going to get you there. It took me six months to decide I wanted to test my prices. One of my mentors kept nudging me. "Test your prices! What's the worst that could happen?" he'd ask me every month. I wouldn't do [...]


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