Food truck parks have become culinary hotspots, bringing an eclectic mix of gourmet flavors and down-home cooking to neighborhoods across the country. More than just a place to eat, these parks serve as social gathering spots, fostering a sense of community and offering a lively, buzzing atmosphere that can invigorate underused urban spaces or add excitement to suburban areas. Each food truck park name carries the essence of its unique vibe, setting the stage for a culinary adventure and promising passersby not just a meal, but an experience. Join us as we explore how the right name can make all [...]

The holiday season is a magical time and for those of us in the food truck business, it's also a golden opportunity to connect with our customers in a more festive and engaging way. Whether you're parked at a bustling Christmas market or a street corner, the right slogan will not only catch the eye of a passerby but also encapsulate the warmth and joy of your menu. I'm excited to dive into a topic that's as festive as it is crucial for our business... creating the perfect Christmas marketing slogans for food trucks. Christmas Marketing Slogans for Food Trucks [...]

Street food is a global phenomenon, enjoyed by people of all cultures and backgrounds. Street food is an adventurous way to experience the local cuisine and is how bootstrapped chefs get to share their meals with the world. In this blog post, I share some of our favorite street food quotes and captions for Instagram and other social media websites. You can use any of these to create stunning and engaging street food photos. Street Food Quotes Street food is the ultimate comfort food, reminding us that great flavors await at every corner." - Alex Thompson "Every bite of street [...]

Lobster is one of my favorite delicacies in the ocean of seafood. In fact, diners enjoy eating lobster so the total supply of lobsters US amounted to 202.83 million pounds in 2019. That's a whole of a seafood.  So, whether you're a mobile food vendor, a seafood restaurant owner, or a budding food influencer this list of proven lobster captions are ideal for photo and video shared on social media.  Lobster Captions Maine Lobster Captions Funny Lobster Captions Lobster One Liners Lobster Quotes Lobster Dinner Quotes Lobster with Friends Slogans Lobster Fishing Slogans Lobster Puns Lobster Hashtags Lobster Captions [...]

Veterinarians have long brought their healthcare services clients and patients on ranches, farms, or even homes. Due to the rise demand among pet owners looking for at-home service, mobile veterinarian clinics have grown over the last two years. Moreover, compared to a fixed clinic, this kind of veterinary treatment facility is significantly more affordable to establish and run, according to veterinarians than traditional clinics. Call us for a free estimate, but the trailer can be outfitted for roughly $45,000 with an all-in cost including equipment between $200,000 - $250,000. If you're evaluating a mobile unit for your clinic, give us a [...]

Do more follow up. Remember when all you had to do was make your product for your next family get-together? When you didn't need to know how much your pie cost you to make? Those were the days. But, now that you're turning your pie-baking (or other food product) into a business, there's a lot more to do. Beyond calculating product cost, designing labels, and sending in farmer's market applications, you have to sell your product. Selling your product requires pounding the pavement. You have to find retail outlets - from small corner stores to large grocery stores [...]

This post should be called "How to avoid spending $3,429 in legal fees". Why? Because that's what I just did. I spent my month's earnings on legal fees. So much for paying rent. It's important you hear my story -- and take action to protect your intellectual property. (skip the story and go right to learning how to protect your company) Here's the story (then I'll get to how to protect your recipes, company name, etc.): Back in July, we received a letter from a lawyer who represented a food company (who's going to remain anonymous because my lawyer said so) [...]

I've launched cookies, energy bars, and mustard. Each venture resulted in valuable industry lessons. The mustard company? Those were the most valuable. I learned things that would shape how I view the rest of my life. Here's what I'd do differently next time: Get Great Packaging from the Start When you can't get your idea for your food business out of your head, it's time to start putting some context around your brand. What's the product name? The company name? What does the logo look like? What about packaging? What about your containers? Are there labels? Is there hot-stamped foil? [...]

How to Land a Large Purchase Order. I just shipped four pallets of product to a large retailer. While I haven't been paid yet (that'll be a fun walk to the bank), I wanted to write the process I used to land larger purchase orders and how I fulfilled them (which basically is a crash course on how to do it). For me, it's a review on what went right and what went wrong. For you, it's a chance to see what's possible beyond farmer's markets and small-town retailers. It's by no means easy, but at least you'll [...]

Pricing is one of the most challenging parts of running a food business whether it's a food truck, restaurant, or baked good. The right price on the shelf (and in turn, to stores, distributors, and brokers) determines your success. You could sell very little of a premium product and a ton of a low-priced product. The challenge? You need to know where you fall. And the strategy that's going to get you there. It took me six months to decide I wanted to test my prices. One of my mentors kept nudging me. "Test your prices! What's the worst that could [...]