Struggling to figure out what to name your BBQ catering business? This guide will give you an almost endless number of ideas if you happened to be stumped at the moment. But before you start entering names that combine descriptive words about your business into one of those magic online name generators, it’s important to understand the gravity of the name decision.
The name of your future catering business is like a first impression to a potential customer. When it comes to BBQ, it’s important to be clear on what type of food you’ll be serving. The BBQ is an American staple that people crave and will seek out just like any other comfort food. One rule of thumb is not to get too clever with the naming conventions. The average person doesn’t get clever and won’t take the time to comprehend anything less than plain and simple message.
As an example of the importance of this concept, let’s examine some of the largest and most popular BBQ franchises out there. Regardless of what you think about the quality of these restaurant chains, you can’t argue with the business success they’ve realized and the number of people that eat their style of ribs and brisket every day.
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Learning from The Best
Dickey’s Barbecue Pit – You know what you’re going to get when you see the sign for this Texas based chain with a growing number of locations across the United States. This restaurant got its name from the companies founder Travis Dickey, Sr. This simple, straightforward naming convention has ballooned into a well known name with over 500 locations. Lucille’s Smokehouse BBQ, a restaurant with locations across California, Arizona, and Nevada used a similar style when they got started as well.
If you’re not exactly a creative type, you can follow these similar formulas to conjure your own business entity:
[Your Last Name] Barbecue Pit
[Your Last Name] Texas-Style Barbecue
[Your Last Name] Delicious BBQ
[Your Last Name] Kansas-City BBQ
I think you get the general idea. Insert your first or last name and then some type of descriptive BBQ phrase. Viola! You’ve got the humble beginnings of a smoked meat brand! Disclaimer: You will need to double check to ensure your business name has not been taken by another party already.
Naming Mishaps
As you’ve learned in the section above there is a formula to crafting a memorable title for your business. Still there are ways people get this advice wrong. One is to combine a name with words that do not sound appealing. Here are a few (mostly) made-up examples:
Swampy’s Smoked BBQ House – Although this business has done an excellent job following the name formula, the name “Swampy’s” may not be the best choice. Sure, the name accurately depicts a place where BBQ is often made… Down South in the swamp. But the swamp also leads to mental images of wet heat, dank smells, and all around sweatiness, which probably isn’t what you want to be thinking about when you’re ready to eat.
The easiest way to resolve this problem is to think long and hard about any name before you stick to it for good. Because once you have a name that’s what folks will begin to get to know you by and becomes very difficult to change the longer you use it.
As a final test, we recommend asking your friends and acquantances what comes to mind when you tell them the name idea. Ideally you will not want to tell close friends the reason you’re asking for their input because some might worry about hurting your feelings. Honest feedback is what you’re looking for here!
Business Name Generators
Without further delay, here are a few helpful business name generators you can use during your search. These generators will match up descriptive words with your core phrases to help create combinations of phrases you may never have thought of before. As an added benefit, many of these tools will also search available website domain names so if by chance you find something that you really like you can claim the URL online as well.
What we love about this tool is that it mashes up words in ways that you probably wouldn’t be able to come up with on your own. For example, the tool will replace phonetic variations of words like a similar sounding S with a Z. Scroll down to the bottom of this page for more detailed instruction on how to use the tool.
Business Name Generators – Yet another option for selecting a name. A nice feature with this tool is that you can select the industry you plan to enter with your business and the guru will use that information to make a more informed suggestion.
Here are some of my own ideas for a BBQ catering business. Feel free to use any of these just make sure they haven’t been claimed by someone else already. Some of these suggestions are creative, funny, but always delicious.
- Grilliant Ideas BBQ
- Smoke ‘n’ Wit Catering
- Blazing Banter BBQ
- Clever Coals Catering
- Saucy Scholars BBQ
- Laughing Embers
- Brainy Brisket
- Smokin’ Sages
- Witty Woodsmoke
- Hot Humor BBQ
- Grill Geniuses
- Punny Pulled Pork
- Rib Ticklers BBQ
- Smoky Satire
- Sparkling Spareribs
- Smarty Ribs
- Grin ‘n’ Grill
- Sizzlin’ Synapses
- Brisket Brainiacs
- Comical Coals
- Jocular Jambalaya
- Smokin’ Savants
- Clever Kabobs
- Intellectual Inferno
- Prodigy Pork
- Charcoal Chortles
- Bright Burners
- Brainwave BBQ
- Enlightened Embers
- Grill Guffaws
- Barbecue Buffoons
- Clever Cinders
- Witty Wings
- Savvy Smokehouse
- Grill Gurus
- Ribbing Remarks
- Saucy Satirists
- Charbroiled Chuckles
- Hotshot Hickory
- Erudite Embers
- Smoky Scholars
- Grillside Giggles
- Brisket Boffins
- Propane Professors
- Smoked Sarcasm
- Smokin’ Sillies
- Learned Legs
- Bonfire Banter
- Pulled Pork Pundits
- Brainy Burners
- Ember Enthusiasts
- Clever Coals
- Barbecue Banter
- Grilled Guffaws
- Genius Grillers
- Witty Woodfire
- Smoke ‘n’ Smarts
- Rib-tickling Roasts
- Sizzling Scholars
- Grilling Geniuses
- BBQ Brainwave
- Saucy Sages
- Sizzling Sarcasm
- Smoky Silliness
- Clever Charcoal
- Enlightened Embers
- Hot Humor Hickory
- Brainy Brisket
- Quirky Ques
- Rib Roasting Remarks
- Prodigy Pulled Pork
- Savvy Smokers
- Smokehouse Satire
- Punny Pitmasters
- Bright Burn BBQ
- Blazing Banter
- Witty Wings
- Jocular Jerk Chicken
- Charbroiled Chuckles
- Smokin’ Scholars
- Saucy Satirists
- Brisket Brainiacs
- Savvy Smoke Rings
- Grillside Giggles
- Comical Coals
- Enlightened Embers
- Charcoal Chortles
- Intellectual Inferno
- Rib Ticklers BBQ
- Saucy Scholars
- Laughing Logs
- Hilarious Hickory
- Grin ‘n’ Grill
- Smarty Steaks
- Brainwave BBQ
- Propane Professors
- Smoky Sages
- Brilliant Bratwurst
- Grill Gurus
- Ribbing Remarks
- Pork Prodigies
- Hotshot Hickory
- Bonfire Brainiacs
- Smokin’ Shenanigans
- Sizzling Snickers
- Rib-tickling Roastery
- Belly Busting BBQ
- Grill ‘n’ Giggle
- Juicy Jokes & Jerky
- The Saucy Sausage Spot
- Belly Laugh Brisket
- Smoky Shambles
- Blazing Buffoonery
- Hickory Hilarity Hut
- Peculiar Pulled Pork Place
- Snortin’ Hot Sauce Spot
- Brisket Banter Bistro
- Firey Fool’s Food
- Searing Silliness
- Chuckling Charcoal
- Ribs & Ridiculousness
- Grilled Guffaws Gastropub
- Bizarre BBQ Bungalow
- The Quirky Q-smokehouse
- The Tenderloin Tease Tavern
- The Smoky Snicker Shack
- Grill ‘n’ Grin Grotto
- Charbroiled Chuckle Cafe
- Ribs ‘n’ Roars
- Blazing Bellylaughs Bistro
- Lively Lumpwood Lounge
- The Spicy Spoof Spot
- Whimsical Woodfire
- Comical Coals Cafe
- Hearty Hickory Humor
- The Zany Zest Zone
- Absurd Ashes BBQ
- The Grilled Giggles Grill
- Smoky Satire Spot
- Hot ‘n’ Hilarious
- The Bold BBQ Buffoonery
- The Rib Tickler Tavern
- The Wacky Wings Warehouse
- The Saucy Smirk Smokehouse
- The Laughing Logs Lounge
- The Peculiar Pig Pit
- The Silly Sizzler Spot
- The Brisket Brouhaha Bistro
- The Charcoal Chortle Club
- The Hickory Hoax Hut
- The Smokin’ Snickers Smokehouse
- The Cheeky Chicken Charcoal
- The Ribs ‘n’ Risible Restaurant
- The Jocular Jerk Joint
- The Grill ‘n’ Guffaw Gastropub
- The Droll Drumstick Diner
- The Hilarious Hotspot
- The Saucy Sausage Saloon
- The Hickory Hilarity Hangout
- The Pulled Pork Prank Pub
- The Bold Brisket Bungalow
- The Saucy Satire Saloon
- The Joking Jambalaya Joint
- The Foolish Fire Feast
- The Ribald Ribs Restaurant
- The Searing Sarcasm Spot
- The Whimsical Woodfire Warehouse
- The Zesty Zingers Zone
- The Wacky Wings Workshop
- The Chuckling Charcoal Cafe
- The BBQ Bellylaughs Bistro
- The Rib Tickler Tavern
- The Tenderloin Tease Terrace
- The Grin ‘n’ Grill Grotto
- The Chuckles & Charcoal Club
- The Smoking Satire Spot
- The Brisket Banter Bungalow
- The Hickory Hootenanny Hut
- The Saucy Smiles Smokehouse
- The Jocular Jerk Joint
- The Comical Coals Cafe
- The Roaring Ribs Restaurant
- The Blazing Banter Bistro
- The Smoky Spoof Saloon
- Burgers Off the Grill
- Gabbing and Grilling
- The Grill Scraper
- Low and Slow Restaurant
- Smokin’ Silliness Sprinter
- Rib-tickling Roadster
- BBQ Banter Bus
- Saucy Sausage Sprinter
- Jocular Jerk Journey
- Brisket Banter Bus
- Chuckling Charcoal Caravan
- Hickory Hilarity Hauler
- Ribs ‘n’ Roars Roadster
- Comical Coals Camper
- Laughing Logs Lorry
- Whimsical Woodfire Wagon
- Searing Sarcasm Semi
- Juicy Jokes Journey
- Belly Busting BBQ Bus
- Grill Guffaws Go-Cart
- Tenderloin Tease Trolley
- Rib Tickler Trailer
- Smoky Snicker Shuttle
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As you can see, there’s often a formula to crafting a memorable BBQ business name. We hope this post has made your naming challenge a little easier! Feel free to add the names you’ve come up with in the comments section below.
